Hi thought: I'd do a quick video on packaging technology because it's rather fascinating bit of a product design and engineering and this is a 70-inch It's a Cogan grown which is like an Australian brand. Anyway, everyone who lives in Australia know about Cogan I'm a guy who started from his garage by the way Ruslan Kogan who by the way outbid me for the rights to the Dick Smith head the the Dick Smith our brand and the Dick Smith head. Anyway, that's another story. Um yeah.

Cogan Um, so it's a no name if you know who actually manufactures the Cogan that. Well, this particular Cogan's 70-inch TV let me know. Anyway, it's the KA Led 70 Xu - 492 10 s ta for those playing along at home I thought I Just unbox this and show you the packaging technology which goes into transport in a modern TV This is nothing new, but I don't think anyone's actually discussed it before have they? It's fascinating. so you have obviously have to transport these large screen in this case, 70-inch art.

TV and you have to not only protect them, but then you have to avoid the dumbass customer like me actually damaging the TV when you get it out of the box because that can be a bad customer experience. They likely try and return it. and like, you know these sorts of things they like, they could easily like fall flat on their face and smash or whatever. So it's really important to actually design the boxes properly And this until you come down to an industrial design engineer at a company.

you know, once a company gets large enough, they'll actually have an industrial type designer who might have like a mechanical engineering background, but more with a you know, industrial bent to it. so well. industrial design. Anyway, in don't they're typically industrial design engineers who design the packaging for stuff like this and it's not too fancy, but it's kind of like if it does the job and I think it does it well.

I haven't fully taken it apart here, but I realized once I took their first thing off. Anyway, the first part of it is the packaging straps. and these are you know, typically boxes will come with the packaging straps just for like. you shouldn't pick things up by the packaging straps because they can theirs joins on them that can actually break and stuff like that.

but this isn't just for that for like handling and things like that for like Ben I would pick it up and drag it around and potentially stop it opening if the tape comes off and things like that, it's for this particular type of packaging for this. TV There's actually no bottom. There's no fixed bottom in this thing as we'll see when we take it apart, so these packing straps that go right around the thing are actually holding the box together. There's no tape on the bottom as we'll see.

So now our first thing is once you cut open this top part here, then Bingo! this is just gonna lift straight off like that because you don't want the dumbass customer like laying this thing down flat or having to get a knife in there and cut it open. Cut the Box open or lay it down flat or whatever to try and get it apart. So first thing is is that that just lifts off like that. Brilliant is you don't have to cut any tape on the bottom.

No mess, no fuss, so there's seat. There's no bottom in that box. Fantastic! So next up, you can actually cut off this tape on the top here. I Won't bother showing you up close and stuff like that.

Anyway, there's tape on the top here which then gives you access to the you know, like the stands and things like that. but we're not necessarily done yet. You'll notice these three plastic Clips down the bottom here. Now these are rather clever in that they come out now.

try and show you this up close. Okay, here we go. Focus, you bastard right? This pokes in there like that and this is the outer part and then that pushes in like that and then Clips these two so the box is wedged in there and it holds there. You go.

it, clips in like that and you just squeeze it and pull it out like that. So these clips you take them out like this. Very clever design. Really like it.

and there's three on the back. so I'll just take these off and Bob's your uncle. We've got six clips like that holding that together. As I said, there is no tape on the bottom of this box so this one is going to lift up like this.

We can't actually take these off actually, so let's take those out and then we should rather than try cuz you don't want to be trying to lift out. I've seen people try to lift out the TVs like this or lay it flat and then try and pull it out like that doesn't work. It's not designed to go like that. So you lift that off and bingo look at that once again.

As I said, there is no bottom in that there's no tape at all. so that's really cool. and Bingo! Then you've got the foam. This is the back of the TV I didn't know which was front which was back.

They got different depth, different height foam padding because you want to because there's that. all the electronics is down in the bottom and their TV tapers like that. so that's really cool. There's our remote and stuff.

Which batteries? Which batteries? Let's have a look a what? Young Yong-joo battery. Yeah, I don't Yeah. hmm. Anyway, so there you go and look.

this just comes off like that comes off like that and Bingo! Now you can get two people just. Oh hang on on the front side, we have some nice foam lattice. look at that. cool I Like that so that is protecting the front LCD part of course cuz that's the that's the thing you're worried about.

You don't worry about like impacts on the back side. you know it's just all metal. but on the front side the LCD You don't want that to get any sharp impact so that lettuce is a really nice way of actually reducing weight as well. You don't want to saw it cuz it doesn't weigh much.

but if this was solid, it would actually weigh more. Every gram counts when you're shipping stuff around the planet. So there you go. That's really quite neat.

And there's very little wasted space in this box either because you want to maximize the space on your shipping container. So there you have it that now can come out. I Don't have a second person here, but that oh here we go. I'm going to come.

This is where you come. a gutter. This is where Dave comes a gutter. Okay so now oh yeah I shouldn't be doing this.

Should have a second person. but there you go. She's down and now we can install the feet on the thing and that there is the bottom and you'll notice it's got those holes in there for those plastic clips that we saw. so that's the foam in the bottom.

So there you go. That is the packaging for a 70-inch TVs Whoahhh Wow Yes, All right, hang on there we go. I'm gonna come and get to some here. Tada there it is.

looks intact. haven't powered it up yet. Should I bother ya? Come on, let's go hang on. can't in this valuable video about packaging technology' we actually pairing it up I know I shouldn't pair it up I should take it apart before I pair it up a bit.

sorry I'm back in the old lab. don't have any tools to take it apart. Plug her in, switch her on I've got a bloody power button I don't think so. Hang on.

Yeah, there we go. Hey, it works. We know we in a chicken dinner. pair up.

tone there. pair up music. What the heck? Yeah. Five star.

Well hang on. Five out of six fiber energy star compliant. This is like an Australian thing that's probably equivalent in other countries. but yeah.

Energy Star compliant. So anyway, there you have it. that is the Cogan 70-inch your TV yes which I am gonna hopefully use for a video wall here. That's the plan cheese that's taken forever.

the boo didn't it? Bloody ridiculous. Probably got some weird ass Android thing in it and yeah, it's got like Chromecast built in and all sorts of stuff. so I don't know. Anyway, what the heck? Like is this desist? what it does the first time you take it out of the bottle I don't know.

Anyway, there you go. Hope you found that. Interesting, Simple, but really you know quite impressive technology in technology. Quite impressive actual design and attention to details.

Go on in to getting these to ensure that you can take a TVM not only ship it, pack it with a minimum of space, but protect the TV and then have the user simply take it, take it apart without damaging the things. So absolutely fantastic as you saw it, it even once you take off the two outer boxes, it just free stands there in the bottom of that box. They've even thought about that so it's you could push it over but you know it's gonna free stand there and then you go all easy and you've got like that much room to have two people grab it and then take it off. Absolutely fantastic.

So yes, some industrial designer has really thought about oh there we go English Yeah anyway some industrial design is really thought about that so I think that's worthy video? Well he ever mention There you go, hope you enjoyed it. If you did give it a big thumbs up. catch you next time.